Marketing Automation CRO for PLG SaaS by Pascal van SteenMarketing Automation CRO for PLG SaaS by Pascal van Steen

Marketing Automation CRO for PLG SaaS

Pascal van Steen

Email Automation

Growth Marketer

CRO Expert

Customer.io

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Posted Dec 17, 2025

Optimized trial-to-paid conversion for HR planning SaaS through Customer.io workflow redesign and dynamic personalization for B2B audience segments.

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Join 50k+ companies and 1M+ independents

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Marketing Automation CRO for PLG SaaS

Pascal van Steen

Email Automation

Growth Marketer

CRO Expert

Customer.io

Like this project

Posted Dec 17, 2025

Optimized trial-to-paid conversion for HR planning SaaS through Customer.io workflow redesign and dynamic personalization for B2B audience segments.

Likes

Views

Join 50k+ companies and 1M+ independents

For independents

Contra Pro Manage freelance projects Get verified as an expert Find jobs Get discovered Sign contracts Send invoices Commission-free payments

For companies

For companies Manage team projects Share hiring workspace Post jobs Discover contractors Sign contracts Approve invoices Global payments & tax compliance

Use Cases

For companies For freelancers For creator tools For agencies For VCs

Resources

Hire Freelancers

Explore all Top independents Design Engineering Marketing Music & audio Social media Video & animation Product Business consulting & HR Other

Company

Mission Careers Terms & conditions Privacy policy Cookie policy

Contact

Contact support

For independents

Contra Pro Manage freelance projects Get verified as an expert Find jobs Get discovered Sign contracts Send invoices Commission-free payments

For companies

For companies Manage team projects Share hiring workspace Post jobs Discover contractors Sign contracts Approve invoices Global payments & tax compliance

Use Cases

For companies For freelancers For creator tools For agencies For VCs

Resources

Hire Freelancers

Explore all Top independents Design Engineering Marketing Music & audio Social media Video & animation Product Business consulting & HR Other

Contact

Contact support

Company

Mission Careers Terms & conditions Privacy policy Cookie policy