WCVB / Hearst Television Segment on Influencer Marketing (featur

In today’s digital age the rise of influencers and content creators has changed the landscape of entertainment, marketing and social media. Influencer consultant Georgina Whalen has several years of experience in this industry, and she breaks down everything from different types of influencers to how much money influencers can make and much more.

Chardline Chanel Faiteau is a micro lifestyle influencer. Her content focuses on fashion, fitness as well as some travel. From her running journey to her favorite Boston area restaurants, she says being authentic and not “selling any funk” is what draws her audience in.