CRM and Email Marketing Automation for Enhanced Lead Generation
Francisco Mimò
Overview
Industry: Marketing & Growth Strategy
Tools: Pipedrive, Dripify, Apollo.io, Zapier, LinkedIn
Challenges
Low response rates on LinkedIn outreach campaigns.
High manual workload in CRM tracking, reducing follow-up speed.
Unstructured email marketing, causing inconsistent engagement.
Solution
CRM Setup & Automation
Custom pipelines in Pipedrive for LinkedIn, Facebook Ads & web forms.
Automated lead tracking and reporting with Zapier.
Real-time dashboards for performance monitoring.
LinkedIn campaigns with personalized messaging and real-time response tracking.
Facebook Lead Form and LinkedIn Ads automation
Email Marketing & Lead Generation Strategy
Weekly Trend Insider Newsletter campaigns.
Automated email workflows with Pipedrive Campaigns.
Data-driven segmentation for personalized messaging.
Results
+23% Lead Conversion Rate.
42% Higher Email Open Rates.
18% Increase in Response Rates.
30% Reduction in Manual Workload.
Consistent inbound lead generation and scalable automation.
Client Testimonial
“Thanks to advanced CRM automation, LinkedIn prospecting, and a data-driven email marketing strategy, we completely transformed our sales process and now generate leads consistently and at a scalable pace..”
Like this project
Posted May 20, 2025
Implemented CRM and email marketing automation to boost lead conversion and engagement.
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Timeline
Jan 20, 2025 - Mar 20, 2025
