Brand image design for an olive oil exclusive brand

Branding and packaging project for an artisanal olive oil brand, with a goal of creating a unique and distinguishable identity that would appeal to consumers looking for high-quality, premium products.

The client requested a clean, sophisticated design that would stand out on store shelves, featuring a drop of olive oil as a symbol of purity and quality. To achieve this, I created a stylized drop of oil in black, with gold accents that evoke a sense of luxury and elegance. The color scheme of black and gold is timeless and communicates the high-end quality of the product.

For the logo design, I chose a modern sans-serif font to complement the minimalist look of the symbol. The wordmark is simple and elegant, allowing the drop of oil symbol to take center stage.

In addition to the logo, I designed the packaging for the product, including labels and boxes. The labels feature a simplified version of the drop of oil symbol, along with the brand name and information about the product.

An unique and visually appealing identity for a premium product, while effectively communicating the brand values and quality to the consumer.