Build Your Color Care Routine | Overtone Haircare

Overtone Haircare is known for its coloring conditioners. Still, few customers realize they have developed an entire line of vegan and chemical-free products for healthy hair and color. And that's the opportunity this project addressed. It was meant to educate past and potential customers on their entire line and show how each product works together. I provided copy for the blog, promotional email, and social media posts.