Copywriting, Marketing, Content Creation - Media for the Cinemas

Unid Cinemidia - Media for the Cinemas

The Eye of Unity Campaign

Unid embraces the concept of unity through its holistic approach to cinema advertising. As a marketing person working within the company and responsible for a lot of its marketing efforts, including delegating and tracking KPI, we successfully executed various marketing services, that help enhance our presence inside this magical world and drive unique results for our company. These services included audiovisual production, content creation, marketing strategy development, blog writing, research, and more.

One of our notable achievements was the creation of a captivating promotional video seamlessly integrated into the Eye of Unity marketing campaign. This video effectively conveyed the essence of unity and delivered a compelling message to our target audience (B2B).

Nationwide Institutional Video Screening for the Eye of Unity Video

This is an example of a video that screened nationwide in all of our network of cinemas. Our efforts not only showcased our brand's values but also contributed to increased market share, heightened brand awareness, and generated new leads for Unid. The holistic approach was key to integrating a consistent, compelling and memorable marketing experience.

Some of other videos we've created are below (blog posts and social media content were also integrating the marketing efforts with same brand voice tonality, wether for internal or external marketing efforts). *Note: the language is Portuguese, Brazil

"1" = Upwords arrow with Unid petal logo configuration. 1 = Unity = Unid

We also offered audiovisual services to our clients, with a variety of options and flexibility, i.e.: editing videos with imagery provided by our clients, changing video formats to adapt to suggested media formats, brainstorming or fillmmaking.