Regent – Figma Design & Webflow Development

Industry: SaaS / Fitness Technology / Business Management

Services Provided: Figma Design, Webflow Development, Waitlist Integration, UI/UX Design

Client Background:

Regent is a scheduling and client management platform designed specifically for personal trainers and fitness professionals. The app helps trainers run their business on autopilot—handling smart scheduling, payment processing, automated reminders, no-show protection, and client tracking. Currently in pre-launch, Regent aims to eliminate awkward payment conversations and streamline every aspect of running a fitness business.

Regent needed a compelling pre-launch landing page to build anticipation and capture early adopters:

Feature communication – Multiple product features (scheduling, payments, reminders, no-show protection) needed clear, visual explanation

Trust building for new product – As a pre-launch SaaS, the site needed to establish credibility without existing users

Waitlist conversion – The primary goal was capturing email signups from personal trainers

Competitive differentiation – The site needed to show how Regent solves pain points other tools miss

Our Figma to Webflow approach focused on visual product storytelling and conversion optimization:

App interface showcases demonstrating the product experience before launch

Pain point messaging addressing awkward payment conversations and scheduling chaos

Social proof integration through trainer testimonials

Multiple conversion touchpoints capturing waitlist signups throughout the page

Feature-rich visual design bringing the SaaS product to life

Created modern, clean design with light gradient theme and vibrant red accents

Designed hero section with "Run Your Training Business on Autopilot" headline

Built realistic app interface mockups showing scheduling, workout plans, and client management

Developed feature cards with consistent iconography and visual hierarchy

Built fully responsive Webflow site with smooth animations and interactions

Created six-feature showcase grid:

Built "Take Full Control of Your Time" section with calendar visualization

Created "Stay Protected From Cancellations" section highlighting waitlist and cancellation policy features

Designed "Online Training Covered" section with infinite-scroll workout plan cards (Lower Body Focus, Upper Body, Cardio Burn)

Implemented nutrition plan marquee showing meal examples

Built "Client Onboarding Has Never Been Easier" section with rate and billing setup mockups

Created "Regent Chat" section showcasing in-app messaging and polls

Designed testimonial grid with trainer photos and quotes

Featured testimonials addressing the core pain point: eliminating awkward payment conversations

Added "Load more" functionality for additional testimonials

Included trainer handles (@arlene_coy, @floyd, @edwards, etc.) for authenticity

Integrated waitlist signup forms in hero section and footer

Built FAQ accordion addressing common pre-launch questions:

Added prominent CTAs throughout the page

Social media integration (Instagram, TikTok, X, Threads, Email)

Terms of Service and Privacy Policy pages

Mobile-responsive navigation

Contact functionality

Clear product vision – Visitors immediately understand what Regent does and why it matters

Feature clarity – Six key features explained with visual mockups and clear copy

Pain point resonance – "Awkward payment conversations" messaging connects with trainer frustrations

Waitlist momentum – Multiple conversion points capture interested trainers

Social proof established – Testimonials build trust despite pre-launch status

Mobile-optimized experience – Fully responsive design works across all devices

Complete Figma design system with SaaS aesthetic

Fully responsive Webflow website (desktop, tablet, mobile)

Hero section with app mockups

Six-feature showcase grid

Product feature sections with UI visualizations

Infinite-scroll workout and nutrition plan carousels

Testimonial grid with trainer quotes

FAQ accordion section

Dual waitlist signup forms

Social media integration (5 platforms)

Terms of Service and Privacy Policy pages

Mobile navigation menu

"Regent helps me skip uncomfortable payment talks that hurt my client relationships—the best fitness SaaS doesn't just manage schedules, it removes friction from every interaction."

Building a SaaS product, fitness platform, or pre-launch startup that needs a landing page driving waitlist signups? Let's talk about bringing your product to life with Figma design and custom Webflow development.