I worked with the CEO & director of product for a 3 month project to rewrite their app as part of a total rebrand (they were previously “Nooddle”) 
including writing multiple new features from scratch.

Rewrote the copy to include the updated brand elements and features in ekilu’s new app release, giving users a sense of deeper connection with ekilu –an app that’s more than just recipes, but rather a guide to being well in all areas of life

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As part of ekilu’s new app and new branding, we wanted users to be able to create their own meal plan that would match them with recipes that fit their needs. This included measuring goals, current habits, and demographics.

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