Client Brief: Harmony Horizon Travel, founded in 2014, specializes in creating immersive travel experiences centered on festivals and cultural events. With a mission to bring diverse age groups closer to vibrant cultural festivities, the company sought a complete website and logo redesign to enhance its online presence. Emily Turner, the Head of Marketing, led this project with a focus on improving user engagement and brand visibility.

Enhanced User Experience: Design an intuitive and visually appealing website.

Increased Engagement: Implement interactive features to connect with a broader audience.

Promote Packages: Showcase travel packages tailored for festival enthusiasts.

Boost Brand Visibility: Create a modern, vibrant online identity.

The original site lacked user-centered design and interactive features. By reorganizing the content, simplifying navigation, and adding hover effects and animations, the redesign invites users to explore destinations more easily.

The previous color scheme was too dark. Adopting lighter, inviting tones enhanced the overall user experience and aligned with the brand’s vibrant theme.

Outcome: The redesigned website now offers a more engaging, user-friendly experience. With its minimalist, suitcase-themed logo, Harmony Travel brand identity feels fresh, modern, and memorable across digital platforms.

Key Takeaway: This project reflects my commitment to delivering designs that resonate with target audiences, combining functionality with visual appeal to create memorable digital experiences.