Scope: UX/UI Design, Web Strategy, Design System, CMS Architecture
Tools: Framer, Figma, Google Analytics, Loops
URL:
About the Project
Bioteksa is a biotechnology company based in Mexico, dedicated to sustainable agricultural innovation. Since 2003, they’ve developed cutting-edge solutions to optimize crop yields and improve soil health—combining science, data, and field expertise to support farmers and agronomists across Latin America.
The Challenge
The client needed a complete web redesign to reflect their leadership in agtech while supporting content growth and education for their diverse audience. Their previous website lacked hierarchy, storytelling, and flexibility.
Main challenges:
Outdated layout and inconsistent branding
Lack of clear messaging around their science-driven approach
No scalable CMS for publishing products, services, blogs, or educational resources
Weak user flow and no clear lead generation paths
Needed to communicate technical topics to a non-technical audience (farmers, partners, clients)
Our Approach
We redesigned the Bioteksa site with a modern, modular system that simplifies complexity while allowing the internal team to scale content with ease.
What we did:
Created a fully responsive design across all breakpoints
Designed a modular website with Framer components to use globally with clear call-to-actions and featured solutions
Built custom CMS collections for products, services, blog posts, events, and testimonials
Improved content hierarchy to explain Bioteksa’s science-first approach
Used strong visuals and friendly layouts to build trust across audiences
Established a cohesive visual system—earth tones, organic shapes, clean icons
The Result
The new site positions Bioteksa as a modern agricultural tech leader, capable of communicating science in a simple, intuitive way. It now functions as both a marketing platform and educational tool.
✅ Improved storytelling for Bioteksa’s mission and science
✅ Built-in CMS for ongoing updates by the internal team
✅ Strengthened branding and visual cohesion
✅ Better navigation and mobile UX for wider reach
Bioteksa Research information, scientific divulgation and more.
We redesigned Bioteksa's website to differentiate from big agriculture companies by making scientific and technical content clear and visually pleasing.