Optimizing Product Mix for Maximum Profitability

Biljana Majstorova

Product mix analysis including variances for actuals versus budget, different rolling forecast versions, or prior year can detetct opportunities for improvements, that can boost profitability year over year and can clearly define future investment plan and strategy.
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Posted Oct 16, 2024

Using advanced product data analysis, Biljana helped refine the product mix strategies at Coca Cola and Heineken resulting in improved profitability and revenue

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