Email Marketing Campaign for Contra

You know the drill: You hustle, you deliver, you exceed expectations... and then CHOMP — your platform gobbles up their "small" commission fee. Small?! That's rent money. That's groceries. That's YOUR money walking out the door.

They convinced you it's "industry standard."

While other platforms are busy calculating their next commission increase, we're busy building tools that actually help you grow. Zero commissions. Zero hidden fees. Zero excuses.

Think of us as the freelance platform that forgot to be greedy.

Your wallet will thank you. Your bank account will thank you. Ready to keep what you earn?

Seriously, what do you have to lose? (Besides those ridiculous platform fees...)

That 20% you're losing? On a $5K project, that's a cool $1K. Just saying.

Welcome to the revolution,

Where your money stays YOUR money

Hey [Name],

I know, I know. You spent weeks perfecting that design. You coded that feature like a wizard. You crafted copy that converts like crazy.

But here's the harsh reality: If it's buried in a generic portfolio that looks like everyone else's, you might as well be invisible.

They create killer work, then wonder why premium clients keep hiring their "less talented" competitors. Plot twist: Those competitors aren't necessarily better—they're just more discoverable.

Portfolio-Driven Discovery: Your work speaks before you do.

Discovery Score Algorithm: Get found by clients actively seeking your skills.

Identity-First Branding: Be known for what you do best, not just another "freelancer".

Curated Network: Quality over quantity (bye-bye, tire-kickers).

Think of it like this: Other platforms treat you like a commodity. We treat you like the brand you are.

When clients browse Contra, they're not scrolling through endless profiles. They're discovering exactly the talent they need based on actual work, not just keywords and ratings.

Your future clients are already looking. The question is: Will they find you or your competition?

Stay discoverable,

Hey [Name],

Because every time you land a project, they get a cut. Sweet deal, right? (For them.)

Let's talk numbers, shall we?

- Takes 10-20% of YOUR earnings ❌

- Race-to-the-bottom pricing ❌

- Clients hunting for cheapest option" ❌

- Zero quality control (anyone can join) ❌

- You're competing with $3/hour bids ❌

- Support? Good luck with that bot ❌

CONTRA:

- 0% commission fees ✅

- Premium clients base, premium budgets ✅

- Strict vetting process✅

- Your portfolio gets you discovered ✅

- Clients seeking quality, not bargains ✅

- You keep 100% of what you earn ✅

- Actual humans who give a damn ✅

"Contra clients actually respect my time and expertise. It's wild what happens when you're not competing with someone charging $2/hour."

Upwork project: $5,000 → You keep: $4,000 (after 20% fee)

Contra project: $5,000 → You keep: $5,000 (0% fee)

That's $1,000 more in YOUR pocket. Per project.

Here's an uncomfortable truth: Other platforms need you desperate. Contra needs you successful.

While they are busy figuring out how to squeeze more fees out of you, we're focused on one thing: helping you build a sustainable, profitable freelance business.

No games. No hidden fees. No BS.

Just you, your skills, and clients who value what you bring to the table.

When you win, we win. When you get paid fairly, everyone's happy.

Time to stop being someone else's retirement fund. Keep what you earn

Here, your success isn't taxed.

Hey [Name],

I just ran the numbers on what the average freelancer loses to platform fees over 3 years, and honestly? I got a little nauseous.

Let's say you're earning a modest $5,000/month freelancing:

- Gross earnings: $60,000

- Platform fees (15%): -$9,000

- What you actually keep: $51,000

- Gross earnings: $60,000

- Platform fees (15%): -$9,000

- What you actually keep: $51,000

- Gross earnings: $60,000

- Platform fees (15%): -$9,000

- What you actually keep: $51,000

That's a down payment on a house. A new car. Your kid's college fund. Hell, that's a decent salary for someone else.

- Processing fees (another 2-3%)

- Withdrawal fees

- "Convenience" charges

- The emotional cost of working for less🤦‍♂️

- Year 1-3 total earnings: $180,000

- Platform fees: $0

- What you keep: $180,000

Every day you stay on fee-based platforms, you're literally paying them. They're not finding you clients. They're not doing your work. They're just... existing.

Meanwhile, that $27K could be:

- 6 months of living expenses

- Investment in your business

- Actual financial freedom

While you're reading this, other smart freelancers are already switching to Contra and keeping 100% of their earnings. Every project they complete makes their bank account fatter than yours.

If you're making $60K annually, you're giving away $9,000 every single year. That's $750/month you're just... donating to these platforms.

That's Wild. 🤯

Every dollar counts when it's yours

Hey [Name],

While you're still "thinking about it," other freelancers are already cashing cheques.

Just this week on Contra:

Alex (Designer) landed a $12K brand identity project

Marcus (Developer) scored a $8K app development gig

Priya (Social Strategist) locked in a $5K campaign retainer

And you? You're still sitting on the sidelines.

🎨 Brand Identity for Tech Startup → $15K-20K

💻 E-commerce Website Build → $8K-12K

📊 Marketing Automation Setup → $6K-9K

🎥 Video Content Strategy → $4K-7K

✍️ Content Marketing Campaign → $3K-5K

All 100% commission-free. All posted by verified, serious clients.

Monday: Jamie created her profile

Tuesday: Applied to 3 projects

Wednesday: Got invited to interview for 2

Thursday: Landed a $7K project

Friday: Started work (and kept every penny)

You've read our emails about why Contra is better. You know the math. You understand the benefits. You're convinced we're the right choice.

Every day you wait is another day someone else gets the project you should have gotten. Another $5K that goes to someone who simply showed up.

Here's a micro-commitment: Just apply to ONE project. That's it.

Not "set up the perfect portfolio" or "research the ideal rate." Just find one project that matches your skills and hit apply.

You can optimize later. You can perfect your profile later. But you can't get paid later if you don't start now.

Fortune Favors the fast,

This campaign is built to nurture and convert creative freelancers by highlighting Contra’s biggest advantages—zero commissions, curated jobs, and identity-first discovery. Each email is crafted to remove friction, build trust, and drive signups through clear, value-packed messaging.