Graphic Design & Branding

Virginia Errante

As Head of Digital Marketing for Accord Italy Smart Tours, a leading tour operator in Florence, I’ve elevated their visual identity to create a cohesive and captivating brand experience.
Custom Map Design – Created beautifully designed maps to guide tourists seamlessly while reinforcing the brand's identity. ✨ Marketing Materials – Designed eye-catching flyers, banners, and totems that blend functionality with aesthetics, perfect for promoting services. ✨ Branding Development – Used graphic design to refine and strengthen the brand’s image, ensuring consistency across all touchpoints.
Marketing Flyer Design: Uffizi Tour Audio Guide App
I designed a sleek, minimal, yet modern flyer to introduce Accord Italy Smart Tours' innovative audio guide app for Uffizi tours. This flyer effectively communicates the app's benefits and provides clear instructions for use, ensuring an effortless experience for tourists.
✨ Clear and Engaging Layout – A clean, visually appealing design that highlights the app’s features and user benefits.
✨ Step-by-Step Instructions – Easy-to-follow guidance on downloading, accessing, and using the app during the tour.
✨ Modern Aesthetic – Minimal design elements paired with a contemporary style to appeal to tech-savvy and international audiences.
✨ Brand Integration – The flyer aligns seamlessly with the overall branding of Accord Italy Smart Tours, reinforcing a professional and cohesive image.
This flyer is a key tool in promoting our audio guide app, helping tourists enjoy a seamless and enriching experience at the Uffizi Gallery.
Customized Wine Map Design for Chianti Tours
Transform your wine-tasting experiences with a beautifully crafted map of Tuscany! Designed for clients booking tours in the Chianti region, this map blends elegance and functionality to elevate the customer experience.
Minimalist Design – A clean, colorful, and modern representation of Tuscany that captures the essence of the region. ✨ Wine Highlights – Showcases Tuscany's most iconic wines, complete with detailed descriptions for each. ✨ Tour Integration – Features all available wine-tasting tours across the region, making it easy for clients to plan their perfect experience. ✨ Premium Customer Experience – The map serves as both a practical guide and a keepsake that celebrates the beauty of Tuscan wine culture.
This unique design not only informs but also inspires, offering clients a memorable introduction to Tuscany’s rich winemaking heritage. Let’s create your next standout project! 🍷
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Posted Jan 7, 2025

Custom marketing materials that combine sleek design with clear information, enhancing brand identity and providing a seamless, engaging customer experience.

Head of Digital Marketing for Accord Italy Smart Tours
Head of Digital Marketing for Accord Italy Smart Tours
Social Media Management | Content Creation and Editing
Social Media Management | Content Creation and Editing