Client Need:

As an up and coming brand, the client wanted to create a series of informational blog posts with the aim of providing useful tips on various topics in the shoe industry. Most of the tips are in line with the brand and allow the client to appear as a thought leader.

Solution

Several posts were written matching the client's brand voice and tone. The aim of the posts were to inform and educate thus setting the client apart as a thought leader.

Sample: