Motion Graphic video Showreel for Digital Media Agency

Bagas Kawanni

Website Agency Showreel – Promotional Animation Video

Project Overview:Website Agency Showreel – Promotional Animation Video

Client: (Undisclosed Web Design Agency) Role: Motion Graphic Designer Purpose: Visual Showreel / Client Attraction Platform: Website, Social Media, Client Presentation Style: Eye-Catching Motion Graphics with Mockup Integration

🎬 Project Description

This project was a motion design-driven showreel video created for a website development agency, aiming to highlight and present the various websites they’ve built for clients. My role was to compile these web projects into a visually engaging video using motion graphics and smooth transitions to attract potential clients and showcase the agency’s design capabilities.
The focus was on delivering a clean yet dynamic visual flow, using eye-catching animation and realistic mockups to demonstrate how each website would look in real use, on both desktop and mobile formats.

🎨 Visual Approach

Integrated realistic website mockups to showcase functionality and design clearly
Designed high-impact, engaging transitions to maintain viewer interest across multiple website demos
Balanced clean layouts with subtle animations for a modern, professional look
Used minimal yet bold movement to reinforce elegance and design quality
Color scheme and typography choices were kept neutral and modern to let the websites themselves shine

🧠 Key Responsibilities

Selected, arranged, and organized various website designs to be featured cohesively
Created mockup environments and presentation assets in Adobe Photoshop
Animated sequences in Adobe After Effects to create an engaging viewing experience
Designed transitions and animated overlays that added polish and clarity to the showreel
Ensured the final video was brand-aligned and effective in communicating design quality to potential clients

🎯 Project Outcome

This showreel became a core asset for the agency’s branding and client outreach efforts—used in sales decks, presentations, and across digital channels. With its visually compelling structure and smooth mockup animation, the video helped strengthen the agency’s credibility, increased engagement, and contributed to better client conversion by clearly demonstrating the quality of their work in a sleek, modern way.

🛠 Software Used

Adobe After Effects

Used for all animation, transitions, timing, and assembling the final showreel

Adobe Photoshop

Used to prepare high-quality mockup assets, adjust screenshots, and design layout frames for animation
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Posted Feb 26, 2024

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