Client: WordWise Project Type: 2D Animation Bumper Role: Motion Graphic Designer & Animator Objective: Create a short and engaging bumper video that aligns with WordWise’s brand identity and serves as an intro/transition for their educational content. Target Audience: Children & Parents (Kids Educational Content) Style: Bright, Colorful, Playful 2D Animation (Adobe After Effects + Adobe Illustrator)

This project involved producing a short WordWise bumper video where I handled the entire creative process from the initial brief, storyboard development, illustration of assets using Adobe Illustrator, to final animation in After Effects.

The bumper was designed to be colorful, friendly, and kid-oriented, featuring smooth motion and expressive transitions to match the playful and educational character of the WordWise brand. I ensured the animation felt polished, energetic, and visually consistent so it could seamlessly fit into WordWise’s video content as a professional intro.

The final bumper delivered a strong visual identity for WordWise, capturing a fun, friendly, and educational tone in just a few seconds. It enhanced the production quality of WordWise’s content and made their brand more recognizable across all their videos.