Omnichannel E-commerce Launch for Bonobos 🛍️🌐👗

Led the launch of an omnichannel e-commerce platform for Bonobos, integrating online and offline sales. My role focused on managing deliverables, coordinating teams, and ensuring the project lifecycle remained on schedule.

Bonobos, a popular men's clothing brand, needed to expand its online presence. I coordinated efforts between IT, marketing, and retail teams, ensuring smooth execution of deliverables.

Tight deadlines for launching the new collection and limited resources called for agile sprint planning and constant adjustments.

Weekly sprints and regular stakeholder meetings helped ensure the platform was delivered on time.

Regular communication with stakeholders and teams was key to overcoming resource limitations.

Incorporate more user testing phases before the final launch to ensure smoother post-launch performance.