Rillo — Fintech Brand Redesign (Concept)

RILLO      |      BRAND REDESIGN      |         2026

SMART FINTECH WALLET

Rillo is a self-initiated fintech concept connecting brand identity with a digital wallet, payment cards, dashboards and a mobile-first interface. The design question is how a financial product can feel energetic and distinctive while keeping everyday money tasks easy to find.

COLOUR WITH A FUNCTION The lime and deep-green contrast gives the concept a clear visual signature. In the wallet presentation, a bright balance panel separates the key account figure from the surrounding interface. Dark action buttons group Send, Add Money and More into a compact row. Colour therefore contributes to hierarchy as well as brand recognition.

TYPOGRAPHY AND INTERFACE HIERARCHY Large balance figures make the primary information prominent, while smaller labels provide context. Rounded interface containers soften the dense financial content and organise it into manageable groups. The typography and green palette connect the product screens with the wider identity, rather than treating branding and UI as separate exercises.

The project brief explores a coherent financial ecosystem: a recognisable identity, clear product communication and consistent patterns across wallet, card and dashboard applications. The screens are concept demonstrations; their effectiveness has not been established through user testing.

THE DESIGN CHALLENGE

Modern financial platforms must do more than simply process transactions. Users expect clarity, security, and seamless control over their finances.

The concept addresses these design challenges:

• A defined product ecosystem • A scalable brand identity • Clear feature communication • A mobile-first financial experience • Visual product demonstrations

This created an opportunity to redesign the platform into a more structured and user-centered fintech experience.

THE APPROACH

The redesign focuses on building a unified financial platform that combines branding, product design, and user experience into a cohesive system.

Key design goals included:

• Creating a modern fintech brand identity • Designing a scalable logo and visual system • Structuring clear product offerings • Introducing a financial dashboard experience • Designing a mobile wallet interface • Improving website clarity and conversion flow

The project explores how thoughtful design decisions can improve usability while strengthening the overall brand perception.

DESIGNED BY      |      RIXLAB AGENCY      |         2026

Designed by RIXLAB