Innovative Product Design for Mobile Applications
Alex Tatu
Role: UX/UI Designer
Objective:
To design a user-friendly, visually appealing service management app that simplifies the process of requesting and managing services for businesses and individuals.
Problem Statement
Many businesses struggle to efficiently manage their service requests, leading to confusion, delays, and poor user experience. The goal was to create an intuitive platform that allows users to easily request, track, and manage various services (e.g., cleaning, assembly, painting).
Target Audience
Small to medium-sized businesses
Professionals managing facility services
Service providers needing a streamlined communication platform
Design Process
Research & Insights
Through user interviews and competitive analysis, I identified key pain points:
Complicated service request workflows
Lack of transparency on service status
Cluttered and outdated interfaces in similar apps
Information Architecture
A clear navigation structure was designed with key user flows in mind:
Service Requests: Easy creation, categorization, and status tracking.
Account Management: User-friendly sign-up and profile settings.
Featured Services: Quick access to popular service categories.
Wireframing & Prototyping
Created low-fidelity wireframes to iterate on the layout, followed by interactive prototypes to gather feedback on usability.
UI Design
Design Principles: Clean, modern, and functional.
Color Palette: A balance of dark backgrounds and green highlights for a modern, approachable vibe.
Typography: Consistent and legible.
Icons & Illustrations: Custom icons and illustrations to enhance visual clarity and brand identity.
Key Features
Seamless Onboarding
A clean sign-up flow with options for customers and service providers.
Personalized experience with pre-filled company details.
Service Management Dashboard
Search & Browse: Find services quickly with a clear categorization system.
Task Status: View service progress (e.g., "Work in Progress") with detailed information such as location, due date, and descriptions.
Task Creation
Guided flows to create a new task, including fields for:
Task title and description
Attachments (e.g., photos for better understanding)
Location input
Visual Tracking
Use of cards and status indicators for organized tracking of multiple services.
Design Decisions
Color Contrast: The green against a dark background enhances accessibility and visual focus.
Minimalist Layout: Reduced cognitive load with clean grids and sections.
Microinteractions: Subtle highlights, buttons, and states improve the overall user experience.
Outcome
The result was a modern, efficient service management app that:
Improved task organization and transparency
Reduced friction in service requests and updates
Enhanced user satisfaction with an intuitive UI
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Posted Dec 17, 2024
Through his experience and understanding of psychology, Alex crafted a mobile application design that improved user satisfaction
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