Perfekt - Content Creation for Social Media
Krisztián Gál
The Beginning
Our collaboration with Perfekt, a Romanian retail chain, started with a simple goal: to bring their brand to life through short-form video content — from zero.
We built their entire TikTok and Meta presence from the ground up: strategy, creative direction, scripting, filming, and editing — all in-house.
The Growth
In the very first month, the account gained 13,000 new followers and reached over 2 million organic views.
After one year, those numbers exploded to 30+ million organic views, driving a visible increase in in-store sales and a major boost in loyalty program sign-ups.
Why It Worked
Behind every video there was a clear, data-backed creative plan — from character-driven scripts and professional editing to a deep understanding of social algorithms.
The content didn’t just entertain — it built a community and drove measurable business growth.
The Egypt Campaign
One of the highlights of our collaboration was Perfekt’s “Win a Trip to Egypt” campaign — a large-scale retail promotion that rewarded loyal customers with a dream vacation.
Our team managed the entire creative execution, producing all social video content that promoted the giveaway both online and in-store.
We handled everything from concept to filming and editing, ensuring the videos matched Perfekt’s fun, authentic brand tone while driving real participation.
The campaign achieved massive engagement, boosted store traffic, and significantly increased loyalty program sign-ups — all through organic, short-form content.
The Result
Perfekt is now one of the few retail brands in the region with a strong, creator-style online presence and a loyal audience that actively engages, laughs, and shops.
What started as a local experiment in short-form storytelling turned into a long-term regional success story — a blend of humor, authenticity, and measurable business results.
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Posted Sep 30, 2025
Through a fully organic strategy, we grew their TikTok channel to 40,000 followers, featuring an external actor who interacts directly with shoppers.
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Timeline
Sep 30, 2024 - Ongoing
