Sunday is a new clothing brand focused on high-quality, unisex basics. Their mission is to create timeless, versatile, pieces that fit effortlessly into any wardrobe. With a focus on premium fabrics and sustainable production Sunday offers a collection of essentials designed to last.
How can Sunday communicates its values?
I have dressed the brand in words such as minimal, subtle, universal and accessible, keeping it literal and direct. Sunday's Brand Identity communicates sustainability and diversity, which perfectly reflects all the brand's values and the quality of its products.
Scope: Logotype, Social Media Design, Web Design, Visual Identity, Packaging