It's a turquoise suede high-top

It's a turquoise suede high-top with a black sole. A great colorway, but a product photo can only say so much about it.

So I built three ad concepts around the same shoe, each with its own mood. One is dark and explosive, with turquoise powder bursting off a cracked stage. The others go in different directions, so you can see how one product can carry several campaigns.

The shoe is the same in every frame. Only the world around it changes.

This is a personal concept project, not a client job. Brand names and trademarks belong to their owners.

Tools: Gemini, Photoshop, Nanobanana pro