Prospeqt: Framer Website and Brand for a Cold Outreach Agency

Prospeqt is a cold outreach agency that engineers outbound into a primary revenue channel for B2B companies. As a brand new agency, it needed an online presence that could launch fast and earn trust on first visit.

In cold outreach, most competitors lean heavily on copy, and a lot of it reads like spam. Prospeqt needed a site that looked clean, simple and interesting, and above all made a stranger trust them enough to book a call.

Branding: an identity built around professionalism and effectiveness, the base for everything on the site

Framer design and development: a fast, polished site with a smooth experience on desktop and mobile

CMS for case studies, so Prospeqt can add new results without touching the design

Trust was designed in, not bolted on:

Client testimonials placed throughout the site

A carousel of client logos

Expert badges that show authority in cold outreach

A clean layout that lets key information land quickly, in contrast to the text-heavy sites of competitors

Balsa, Prospeqt's founder, booked sales calls shortly after the site went live. People reached out on LinkedIn asking who built it, and the site set Prospeqt apart from the copy-first look of the category.