Loop is a multi faceted mass customization service.

It Provides an outlet for local and global brands to provide closed loop mass customization to consumers. As well as enabling small scale designers the opportunity to create customisable design solutions for existing products and custom products.

Loop utilises 3D printing technology to create a sustainable, made to order manufacturing system. When 3D printing is used as an alternative manufacturing solution it enables  mass customization through flexibility of production lines, the ability to use environmentally friendly closed loop materials, and the ability of a single type of machine to use different materials, and create different aesthetic and structural outcomes.

Loop aims to accelerate the commercialization of mass customization, creating a beneficial alternative to mass produced products. Uniting consumers, brands, and designers around the idea of modular designs, environmentally sustainable materials, and closed loop economic systems.

Loop is most easily understood when divided into 4 sections - Community, Customize, Manufacturing and Recycling.

We aim to utilise a closed loop, environmentally friendly manufacturing solution (additive manufacturing) that will allow the creation of products and systems to enable deeper, more meaningful connections with consumers. this will be achieved by utilising additive manufacturing and environmentally friendly materials.

Value the environment and make a shift to environmental friendly products and services

Values individuality and customizability particularly in goods and services

millennials aged 24 - 39 years old

Online survey

Research online

How well will our expected Target users adopt the technology and systems used in the mass Customization Process?

Will our target demographic share and relate to the same ethical values as the organization?