For the Carpenters furniture store, a comprehensive brand identity design project was undertaken to establish a strong and appealing visual identity. The initial steps involved creating a user profile to understand the needs and preferences of potential customers. A target audience was then defined to focus on specific market segments and tailor the design accordingly. To capture the essence of Carpenters, a mood board was created, incorporating elements such as the logo, typography, color palette, and photography style. This mood board served as a visual guide, ensuring consistency and coherence throughout the brand's identity. The resulting design project effectively reflects the unique offerings of Carpenters as a furniture store, showcasing their commitment to quality, craftsmanship, and tasteful home accessories.

For print design, I had something elegant in mind. I used tools like Pinterest and Behance as inspiration and this is what I ended up with. There's more to the print design at the link in the description.

This is the first time I tried my hands on UI/UX design, and it turned out pretty good. More of UI/UX on my other projects :)

Check out the full project here: