SEO & UX Optimization for ADP’s Annual Event Website
Alexey Kochetov
Annual Event Website Optimization & UX Support for ADP
My role. SEO Consultant & Web Experience Advisor
Over several years, I worked with ADP on their annual partner and client conference website. My scope went beyond SEO: I was closely involved in building and refining the site itself. I advised on UI/UX, performed functional testing, and ensured smooth navigation and performance. In parallel, I led SEO strategy, on-page optimization, and Google visibility improvements. Each year, we launched an updated version that consistently met ADP’s technical and marketing expectations.
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Posted Aug 23, 2025
Optimized ADP’s annual conference website with SEO, UX design, and QA testing. Improved Google visibility, site navigation, and performance year after year.
