Trinity Reads Brand Identity Design

This brand intensive designed by @sweetfolkstudio for the University of Toronto brings together community, meaningful literature from Canadian authors, and academia in one of the most beautiful university campuses in the world.

A mini brand built over 5 days through my brand sprint offering, @leannetoshiko and I quickly got to the root of her vision for Trinity Reads - a cool and cozy younger sister of Trinity College’s established collegiate brand.

We built out a versatile identity that lends itself to campus swag just as easily as event posters or social media.