Develop Searchland Platform in Webflow

Product: Searchland – A UK-based platform for finding and analyzing commercial properties. Goal: Improve usability for property developers, investors, and agents to streamline site discovery and decision-making. Challenge: Users need fast access to critical property data but may struggle with complex filters or unclear visualizations.

✅ Strengths:

Clean, map-centric interface

Robust filtering (price, size, location)

Useful ownership/planning data

⚠️ Opportunities:

Onboarding: New users may not grasp advanced features (e.g., planning permissions).

Map Navigation: Overlapping pins can confuse.

Data Overload: Key insights (e.g., ROI potential) aren’t always obvious.

"Hotspot" Overlays: Highlight high-potential zones (e.g., low-cost/high-growth areas).

1-Click Filters: "Best for residential conversion," "Under £500k."

Dashboard Summary: Show key metrics (e.g., "Avg. price/sqft in this area").

Exportable Reports: PDF/CSV with pre-formatted insights.

Interactive Tutorial: "Find your first site in 2 minutes."

Tooltip Glossary: Explain terms like "B1 Use Class."

↓ 50% Time-to-Find: Users locate suitable plots faster.

↑ 30% Engagement: More saved searches/shared listings.

+NPS: Clearer value = higher satisfaction.

By prioritizing speed and clarity, Searchland can become the go-to tool for developers who need actionable data not just maps.