The brief was to generate content topics that would meet the needs of their target audience and ensure that each article was educational and highly engaging. I started the project using Google Analytics, insights from social media, and AnswerThePublic to understand the target audience deeply. Simultaneously, I employed SEMrush to conduct competitor analysis and find keywords. This process allowed me to identify content gaps and develop relevant content topics. Following the process, I began writing the articles and ensured I turned in the final deliverables within the stipulated deadlines.