ULTIMATE LIFE JACKET | 2014 | WordPress, WooCommerce, WPBakery

My Role: I was the sole WordPress website designer, developer, and graphic designer for the Ultimate Life Jacket website. I designed all site elements, including typography, graphics, and colors, to align with the Ultimate Life Jacket branding.

Project Description: A Florida resident, Reza Baluchi, made headlines when he embarked on a daring journey from Boca Raton, FL, to Bermuda inside a massive inflatable plastic bubble. Inspired by his adventurous spirit, he approached me with an innovative life preserver he had invented. Eager to support his vision, I developed a WordPress Woocommerce e-commerce platform to raise awareness and boost sales of his invention. The website, enriched with several technical drawings and graphics I meticulously created, was a comprehensive showcase for his groundbreaking product.

Challenge: Design a user interface and experience for an e-commerce platform, incorporating a feature that detects and utilizes the user's geolocation as a simulation of the GPS functionality in the Ultimate Life Jacket. Additionally, integrate technical drawings seamlessly into the website.

Solution: Employing a location-tracking form, provide users with their location details via email. Utilize Adobe Illustrator to create technical schematics derived from Reza's preliminary drawings, subsequently optimizing them for web compatibility.

Client: Ultimate Life Jacket

Date: 2014

• WordPress Development

• WooCommerce Modification

• WPBakery

• Web Design

• UI/UX Design

• Theme Customization

• CSS3, HTML5, JS, and PHP

• Child Theme

• Custom Technical Drawing and Graphics

• Form Development