EC*REACH: Connecting Chicago’s Early Childhood Community

ahmed oteifa

Brand Designer
Web Designer
Webflow Developer
Figma
Webflow
Project Overview: ‍EC*REACH needed a fresh, cohesive brand identity and an engaging, user-friendly website to connect Chicago’s early childhood community.
My Role: ‍I took the lead on branding and web design, ensuring cohesiveness and engagement. I also assisted in the development of Webflow.
Challenges: ‍It was creating a brand that appealed to educators, parents, and community leaders while designing a website that provided easy access to resources.
Solutions: ‍I developed a vibrant, inclusive brand identity and designed an intuitive website with clear navigation and accessible information.
Results: ‍The new branding and website successfully connected the community, enhancing EC*REACH’s ability to support early childhood education in Chicago.
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