EC*REACH: Connecting Chicago’s Early Childhood Community
ahmed oteifa
Brand Designer
Web Designer
Webflow Developer
Figma
Webflow
Project Overview:
EC*REACH needed a fresh, cohesive brand identity and an engaging, user-friendly website to connect Chicago’s early childhood community.
My Role:
I took the lead on branding and web design, ensuring cohesiveness and engagement. I also assisted in the development of Webflow.
Challenges:
It was creating a brand that appealed to educators, parents, and community leaders while designing a website that provided easy access to resources.
Solutions:
I developed a vibrant, inclusive brand identity and designed an intuitive website with clear navigation and accessible information.
Results:
The new branding and website successfully connected the community, enhancing EC*REACH’s ability to support early childhood education in Chicago.