+51% AI Product Visibility: E-commerce Case Study
Mo Sheekh
The Challenge
A supplements e-commerce brand had strong Google rankings but their products rarely appeared in AI shopping recommendations. When customers asked ChatGPT or Perplexity for supplement recommendations, competitors showed up instead.
The Strategy
We optimized their entire product ecosystem for AI discovery:
Product Entity Optimization to make each product recognizable as a distinct entity by AI platforms
AI-Friendly Content restructured for how AI models retrieve and recommend products
Review Strategy to build the trust signals AI platforms weigh when making recommendations
Merchant Feed Improvements to ensure product data was structured and accessible
The Results
+51% AI product visibility across ChatGPT, Gemini, and Perplexity
+27% revenue driven by increased AI-powered product discovery
ROAS improved as AI search became a high-converting, low-cost acquisition channel
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Posted Jul 20, 2026
How we helped a supplements e-commerce brand increase AI product visibility by 51%, boost revenue by 27%, and turn AI search into a high-converting acquisition channel.
