Create TikTok Shop UGC content that positioned Spiral Bible as a guided Bible study journal and faith-based workbook, while increasing product awareness, engagement, and conversion interest through relatable storytelling.
Content Strategy
Produced short-form TikTok videos that blended lifestyle, faith, and journaling aesthetics to make Spiral Bible feel approachable, calming, and easy to incorporate into daily routines.
The content focused on:
Faith-based lifestyle storytelling (quiet time, reflection, routines)