Build Brand Identity :: Behance

Problem : Build, a cutting-edge data analytics firm, faced a challenge in establishing a strong and distinctive visual identity. The existing brand lacked cohesion and failed to convey the company's innovative approach to data analysis.

Task - The task was to create a a strong and distinctive visual identity that conveyed Build’s expertise in data analysis, leveraging a minimalistic and abstract design approach.

Solution - To overcome Build Data Analytics' branding challenges, a strategic approach was adopted, involving a design process that integrated key elements to redefine the brand's visual identity.