Generations Family Chiropractic Brand Identity
Donald F.
Generations Family Chiropractic Brand Identity
The Client
Generations Family Chiropractic is passionate about fostering lifelong wellness for entire families through their holistic approach to chiropractic services, with a special focus on the nervous system and overall well-being.
The Challenge
The goal was to create a brand that demonstrate to the community that chiropractic is for the whole family, from ”womb to tomb” so to speak (lifetime). The client wanted their brand to represent health, healing, love, compassion, and excellence.
Target audience: Young family believing in the innate healing power of the body.
Brand personality: Passionate, Trustworthy, Informative, Warm, Fun.
The Approach
Centering on the essence of family, we crafted a cute and whimsical icon. Merging this with a palette of inviting, warm colors, the outcome was (as per client feedback) a flawless embodiment of the brand personality.
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Posted Oct 12, 2024
We created a whimsical brand centered on family, using warm, inviting colors. The client called it "a flawless embodiment of their brand's personality."
