Building an IP from scratch taught me more about growth marketing than any course could.
A month ago, I launched The Nightmaric Saga on Kindle Unlimited with zero audience and zero budget. Just a cosmic horror story about eternal entities battling across infinite realities.
I learned fast: Amazon SEO makes or breaks discoverability. My book was buried in teen sci-fi despite being adult horror. Weeks of category optimization fixed it.
TikTok taught me to follow the data, not my assumptions. Villain-focused content outperforms protagonist posts 3-4x. Daily posting built steady growth.
One month. Two parts published. Audience built from zero. Growth marketing in real-time.

0 likes · 0 views · Dec 16, 2025
Building an IP from scratch taught me more about growth marketing than any course could. A month ago, I launched The Nightmaric Saga on Kindle Unlimited with...
Timeline
Dec 1, 2025 - Ongoing