Sauberkeit Träumen: A Clean Sweep in Web Design

For Sauberkeit Träumen, an Austrian cleaning service, I proposed a fresh take on their website design, focusing on a striking hero section that could potentially redefine their online presence.

The existing website, while functional, doesn't quite reflect the professionalism and attention to detail that Sauberkeit Träumen brings to their work. It has a charm of its own, but in the competitive B2B cleaning industry, it is time for a design that will really make them shine. The owner told me that he made the current website himself using Wix. While this ís a great effort by him, he mentioned that he does not yet see what he had imagined...

So, there was room for improvment. My concept centered around a custom illustration as the hero background. This illustration showcases cleaning services in a simple yet high-quality way, immediately communicating the company's purpose while adding a touch of sophistication.

The color palette is anchored by a cool, clean blue - a color often associated with cleanliness and professionalism. This dominant blue is balanced by crisp white space, creating a sense of freshness and clarity that aligns perfectly with a cleaning service's brand.

Typography plays a crucial role in the new design. I chose a modern, white font that contrasts beautifully with the blue background, ensuring readability while adding to the overall contemporary feel. The font selection moves away from more traditional styles, giving the site a current, professional edge.

The overall layout embraces a two-color, modern aesthetic. This simplicity not only looks sleek but also ensures that the website is easy to navigate - a key factor for busy B2B clients looking for cleaning services.

While the current website had its merits, this new design proposal aims to elevate Sauberkeit Träumen's online presence. It's a design that respects the company's established brand while giving it a contemporary twist, potentially helping them stand out in the B2B cleaning sector.

This project demonstrates how a thoughtful redesign can transform a website from functional to fantastic, potentially opening new doors for business growth and client engagement. Sauberkeit Träumen received my Design and were very excited about the results. They were astonished what effect a clean and professional Web Design can have on the eye. Later this year, we will start the Rebranding Project for the whole Website.