Pitch Deck Edge, a boutique studio specializing in creating pitch decks for startups, approached me with a mission: they needed a dynamic, visually stunning website that would not only stand out but also provide a seamless, interactive experience for their visitors. They wanted a site that felt modern, fun, and engaging — a sharp departure from standard corporate designs.

The primary challenge was to create a sleek, visually engaging website that included smooth animations and dynamic scrolling features without compromising on speed and performance. The goal was to build a site that left a memorable impression on visitors, yet loaded quickly and functioned smoothly across all devices.

Full ownership of the project, from concept to execution.

UX research, user persona development, and wireframing.

High-fidelity visual design using Adobe Photoshop and Illustrator.

Website development and prototyping using Framer, with custom components created using AI tools.

Conducted an initial consultation with Pitch Deck Edge to understand their brand vision and target audience.

Developed user personas and crafted a design strategy focused on engaging startup founders and investors.

Designed sleek, modern visuals with a focus on interactivity and motion graphics.

Created wireframes and high-fidelity prototypes in Framer, leveraging its no-code capabilities for quick iterations.

Built the entire site in Framer, utilizing its interactive components and animations to create a smooth, responsive user experience.

Integrated custom code for unique features using AI tools, speeding up the development process and reducing the need for additional developers.

Conducted thorough testing to ensure fast load times and smooth animations across devices.

Delivered the final product within a 10-day timeline, exceeding client expectations.

The finished website is fast, lightweight, and filled with dynamic interactions that bring the content to life. Key outcomes include:

Speed: The site loads almost instantly, ensuring a frictionless experience for users.

Interactivity: Smooth animations and dynamic transitions captivate visitors and enhance engagement.

Efficiency: Completed the project solo in just 10 days, showcasing the power of Framer and a streamlined design process.

This project highlighted the capabilities of Framer as a powerful design tool, allowing for both design and development without the need for additional developers. By embracing new tools and a clear, focused vision, I was able to deliver a product that was both visually stunning and highly functional.