YouTube // Editing and Motion for Social

Youtube wanted to let it be known that modern, young audiences were looking to YouTube as their content platform of choice, versus TV or other more traditional forms of media enjoyment. They had the stats, and wanted to get them out in ultra-snappy, bite-sized chunks for advertisers (and potential advertisers).

With just a few short days, I worked with Pitchday to bring these to life!

The scripts were set, and with only a few days to create these videos (deadlines are always met!) we knew we needed to be bold but minimal to be effective. Editing stock footage around motion design and dynamic typography, I pushed the stats to the front, hooking audiences in instantly.

We had a few revisions throughout the project (...those 2 days...), but by keeping my working files dynamic and linked I was able to quickly push feedback through with ease.

A set of short videos, that get straight to the point - hooking and keeping viewers on the ad for its duration. Youtube saw a rise in both advertisers and interest in advertising following the project launch!

Please get in touch to learn more! Lets create some magic motion.