Nomad Sisters, a women's travel

Nomad Sisters, a women's travel brand based in India, came to me for a complete brand and marketing audit to understand where they were losing potential customers and how to scale their trip bookings sustainably.

The engagement covered a full 360° review: positioning and messaging, Instagram and social media performance, website clarity and SEO, sales funnel and customer journey, email marketing, and community engagement strategy. I also conducted a competitor analysis to identify pricing and positioning opportunities, and built out a tiered growth funnel spanning entry-level weekend getaways to premium international trips.

The final deliverable included a 30-minute personalized video walkthrough, a fully structured Notion-based audit with clear "Core Takeaway" and "What You Can Do" sections for every finding, and a prioritized action plan split into quick wins, long-term fixes, and existing strengths to build on.

The client walked away with a clear, actionable roadmap covering everything from Instagram engagement fixes to a 4-month lead and ad-spend plan to help them scale toward their goal of 20+ trips by year-end.