Web and app development agencies often struggle to find quality illustrations that clearly represent the product development process. Many available visuals are too generic or don’t align with modern design aesthetics.

I started by mapping out each stage of a typical digital project — from idea, planning, development, and delivery, to feedback and final client satisfaction.

Then, I designed one abstract illustration for each phase, using simple shapes and a calm, modern look.

The final step in my process was combining smaller illustrations into larger, more complex compositions. This allowed me to show individual steps and how they connect and flow together in real product journeys.

All illustrations are in SVG format, so they’re scalable, lightweight, and perfect for web and app design.

I’m sharing this illustration set for free. You can download it here: ↓