McSport — Sports & Fitness Equipment Ireland

Overview: As a freelancer, I had the opportunity to manage the backend operations of the Shopify website for mcsport.ie. This role involved a diverse range of responsibilities to enhance the website's functionality, improve user experience, and support various business activities.

Successfully maintained up-to-date inventories, reducing instances of out-of-stock products and minimizing potential revenue loss.

Provided comprehensive daily reports that enabled the client to make data-driven decisions and identify areas for improvement.

Streamlined order tracking and fulfillment processes, resulting in faster delivery times and increased customer satisfaction.

Implemented SEO best practices such as 301 redirections and metadata optimization, contributing to improved search engine rankings and website visibility.