TravelAI – UX/UI Redesign for a Smart Travel Booking Platform
🧠 Overview
TravelAI is an intelligent travel planning platform aimed at helping users seamlessly discover, plan, and book their trips. The goal of this project was to revamp the existing interface into a modern, user-friendly experience that attracts new users and simplifies the travel journey.
🎯 Design Challenges & Goals
Understand user pain points in the booking and planning experience.
Create a clean, intuitive UI that builds trust and encourages bookings.
Optimize for conversion and user engagement.
Ensure responsiveness across desktop and mobile devices.
🛠️ My Role & Process
User Research & Analysis: Gathered insights into user behavior, travel pain points, and booking habits.
Concept Development: Sketched ideas and mapped user journeys to align with core needs.
Interactive Prototyping: Built wireframes and interactive prototypes in Figma to test flows.
High-Fidelity UI Design: Crafted detailed screen designs with focus on clarity, accessibility, and brand consistency.
Testing & Iteration: Refined based on usability feedback and integrated improvements post-development.
📈 Results & Impact
Successfully delivered a modern, visually appealing design.
Improved navigation and interaction led to a better user experience.
The refreshed interface attracted new users and helped boost platform visibility.