Session Logo & Visual Identity

Session is an upcoming fitness app that will revolutionize how people exercise. The app will make your fitness habits stick with short workout sessions, goal-setting tools, and new exercises weekly.

Session, a cutting-edge fitness app, needed a brand identity that matched its bold voice and values. The focus was on creating a strong, cohesive look across color palette, typography, and an impactful logo, with particular attention to its mobile app presence. A distinctive “S” lettermark was crafted to work seamlessly as an app icon, embodying the brand’s key traits: bold, minimal, dynamic, innovative, and confident.