Lauren Wolff Hair Design
Jeanne-Marie Docherty
Brand Designer
Web Designer
Brand Strategist
Adobe Illustrator
Canva
Squarespace
Say Hello to LAUREN WOLFF HAIR DESIGN;
INDUSTRY
HAIR STYLING & DESIGN
PROJECT DELIVERABLES
Brand Strategy
Brand Identity Design
Web Design
Contract & Business Card Design
Primary Wordmark + Lettermark
BRAND SUMMARY
SUBHEADING
Lauren is a licensed cosmetologist who loves creating stunning hairstyles and lasting looks. She specializes in creating looks for events like weddings & commercial photoshoots, as well as lifestyle and brand shoots. She also provides hair education - teaching professional styling classes to groups and individuals of different levels.
Custom Contract Layout Design
Business Card Designs
BRAND ETHOS:
Whimsically Editorial
Luxurious / Elevated
Timeless / Classic
Warm / Welcoming
REBRAND EFFECT
Lauren's new visual identity now compliments her brand's core because we crafted it using her unique personality: professional, kind, clean, luxuriously welcoming, and timelessly modern. Her logo suite was built to remind you of high-end luxury brands, while lightly showcasing pops of her more whimsical and approachable persona. And because hair is the medium she works with, I wanted to add different levels of organic elements to some of her logo options - giving the viewer the oh-so-subtle sense of the natural shapes and movements we see in hair.
Additional Illustrative Lettermark
WEBSITE DESIGN
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Website Design Preview
