Lauren Wolff Hair Design

Jeanne-Marie Docherty

Say Hello to LAUREN WOLFF HAIR DESIGN;

INDUSTRY

HAIR STYLING & DESIGN

PROJECT DELIVERABLES

Brand Strategy
Brand Identity Design
Web Design
Contract & Business Card Design
Primary Wordmark + Lettermark

BRAND SUMMARY

SUBHEADING
Lauren is a licensed cosmetologist who loves creating stunning hairstyles and lasting looks. She specializes in creating looks for events like weddings & commercial photoshoots, as well as lifestyle and brand shoots. She also provides hair education - teaching professional styling classes to groups and individuals of different levels.
Custom Contract Layout Design
Custom Contract Layout Design
Business Card Designs

BRAND ETHOS:

Whimsically Editorial
Luxurious / Elevated
Timeless / Classic
Warm / Welcoming

REBRAND EFFECT

Lauren's new visual identity now compliments her brand's core because we crafted it using her unique personality: professional, kind, clean, luxuriously welcoming, and timelessly modern. Her logo suite was built to remind you of high-end luxury brands, while lightly showcasing pops of her more whimsical and approachable persona. And because hair is the medium she works with, I wanted to add different levels of organic elements to some of her logo options - giving the viewer the oh-so-subtle sense of the natural shapes and movements we see in hair.
Additional Illustrative Lettermark
Additional Illustrative Lettermark

WEBSITE DESIGN

...
Website Design Preview
Like this project

Posted Oct 13, 2023

Brand Identity, Web Design and Collateral for Lauren Wolff, a licensed cosmetologist specializing in creating stunning hairstyles for unique occasions.

Alpine Coast Design
Alpine Coast Design
Beauty Within by Lexie
Beauty Within by Lexie
Basia's Blossoms
Basia's Blossoms