Turns out doing the actual work takes longer than posting about it.
This project focuses on:
End-to-end development of a living editorial brand, including identity, tarot decks, social media, ecommerce and paid media, structured as a unified system across all touchpoints.
Until this page is fully built, you can find selected work and references in the links attached below.
A proper case study is coming soon (somewhere between deadlines, coffee, and existential negotiations with Adobe).