Blytheco, a full-service ERP and CRM software partner, sought a modern solution to transition their website from static HTML files managed in Dreamweaver to a dynamic, user-friendly CMS. Their goal was to empower their marketing team with tools to manage content independently while integrating product data from their NetSuite system.

The project involved a complete site build leveraging Umbraco Cloud. Key deliverables included:

A fully componentized site enabling the marketing team to create and manage pages without developer assistance.

A seamless custom API integration with NetSuite, allowing product data from web service calls in JSON format to be dynamically presented within Umbraco.

A scalable and maintainable site architecture designed for future growth.

Collaboration was pivotal to the project's success. The team included a front-end developer who managed the static Dreamweaver site, ensuring design continuity and Blytheco’s marketing group, whose input shaped the site’s content structure and usability. By aligning efforts across these roles, the project delivered a tailored solution that met the client’s technical and operational needs.

Transitioning from static HTML files to a dynamic CMS posed unique challenges:

Content Migration: Ensuring smooth migration of static content to Umbraco’s content structure required meticulous planning and testing.

NetSuite Integration: Building the custom API involved handling JSON data via a web service and mapping it to Umbraco’s content types.

The client was left with a modern, intuitive website that enhanced Blytheco’s digital presence. With Umbraco’s componentized design, the marketing team gained full autonomy over content management. The NetSuite integration streamlined product updates, ensuring accuracy and consistency. This implementation marked a significant leap in both functionality and efficiency, aligning perfectly with Blytheco’s business objectives.

https://www.blytheco.com/