Suitable has revolutionized the higher education student experience by improving student success outcomes and career readiness through high-quality experiential learning opportunities and co-curricular involvement.

Over the last nine years, we have collaborated with Suitable, helping them grow from the early days to currently being used at over 200+ colleges and universities.

Introducing innovative concepts frequently encounters the hurdle of establishing trust. In the case of Suitable, the challenge was to instill trust by upholding promises, promoting user collaboration, and delivering on the concept. The objective was for universities to confidently embrace their platform, with students perceiving it as a valuable tool for enriching their lives. To meet this challenge, Suitable sought a holistic brand transformation, a revamped marketing outreach website, and a seamlessly integrated multi-user cross-platform experience for their innovative student engagement solutions.

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With a goal to bridge the gap between graduate employment rates and employer satisfaction, Suitable sought to create a measurable and guided experience for students and administrators. They wanted to help students develop competencies that can only be honed outside the classroom, providing them with proof of robust learning experiences for future employers. At the same time, they intended to help schools better measure program efficacy and improve student success.

What started as an exploration of a new visual identity, over a series of collaborative working sessions, has grown into nine years of building their entire brand, marketing, and product experiences. To this day, we continue to learn and collaborate with Suitable's ever-growing team and user community, iterating, building, and simplifying innovative paths for the long-term and short-term benefit of their business and the individuals they serve.

Since the inception of the Suitable desktop platform to the student-focused mobile app, we've actively engaged with key stakeholders and the expanding user base. Our aim is to craft experiences that seamlessly integrate into users' lives, foster engagement, and significantly contribute to success. 

Collaborating closely with the talented developers at Suitable, we continue to specify, wireframe, and design key features that align with the product's roadmap.