Branding and Logo design for Overture India

Overture is an event & artist management company based in Bangalore. Crafted with precision, the logo icon ingeniously integrates all the letters of our company name, showcasing the brand identity in a visually striking manner.

As a company that has recently expanded into the dynamic field of creative agency, the logo serves as a visual representation of its evolution. Within the design, a subtle yet impactful arrow motif signifies our onward trajectory and upward growth, reflecting what the company stands for, relentless pursuit of excellence.

The logo stands for their commitment to delivering exceptional experiences and innovative ideas. Teal green and teal blue are colors often associated with harmony, balance, and growth. They reflect the company's commitment to creating seamless experiences and fostering positive relationships with clients and partners. These vibrant hues also evoke a sense of freshness and innovation, aligning perfectly with their dynamic approach to event and artist management.

Strong Brand guidelines are crucial for maintaining consistency and integrity across various platforms, ensuring that every communication reflects the essence of the brand.