Play Hard Play Hard
Esteban Arellano
A Los Angeles independent theater company that invites audiences to experience world cultures beyond the headlines. The experience introduces its guests to cultures from across the world through a play and then a DJ set. This commission searched the visual culture of pre-Revolution Iran for a vibrant sense of nostalgia that carried through the company's branding, marketing assets, website, and event materials.
Event Poster
Design Deck
Marketing Assets
Event Playbill
The producer speaking at the sold out event
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Posted Feb 15, 2023
Established identity across print, digital, motion, and interactive assets for an LA-based independent theater company based in the memory of the Middle East.
